Chapter 10 Flashcards Example for Free (#10)

Chapter 10 T/F Discussion boards are an earlier form of social networks. T/F Ryze was the first social network. T/F Orkut is the leading social network in Brazil. T/F Social networks blur the line between business and personal life. T/F A white label social network can also be called a corporate social network. T/F It is considered a best practice for companies to set up a profile on Facebook. T/F Large social networks are being threatened by niche social networks that cater to specific interests An online service where members can establish relationships Which social network made the mistake of alienating its early adopters by deleting suspicious accounts? Why is the Coca-Cola Facebook page different from other brand pages? The company shares the page administration with fans. What social network did not succeed in the U.S. but has been successful in other countries? Which of the following statements is false? People on social networks seek out brand relationships. Why are social networks so useful for businesses that sell to consumers? They are a great way to find and reach potential customers. According to the text, which is not considered a mistake on a LinkedIn profile? Completing a profile with as much detail as possible. One advantage of a white label social network is that It can be customized to suit the needs of a particular audience. What is the appeal of a private social network for a nonprofit? It provides a means for them to organize a cause without the distractions of a general social network. Why should firms consider investing in a presence on larger social networks? They set social media trends and have the largest audiences. What did Quantivo learn about targeting groups on LinkedIn? A group’s activity level is more important than its size. How does brand intelligence relate to social networks? It is a way to assess a company’s transparency online. Explain why marketers looking to reach a global audience must consider social networks beyond Facebook. Different social networks are popular in different countries, and a marketer needs to be aware of this when looking to reach and connect with specific international audiences. building relationships using discussion boards to converse about topics of shared interest An online meeting place for consumers and influencers to: to create, share and interact with content. Gangs 2 marketing ch. 15 yipyip HEP 3000 chapter 11 MGT exam 3 Marketing Chapter 7 quiz ch 8-9 Fountain Intro to Drugs and Behavior, Chapter 11: Caffeine (Practice questions) Marketing Test 2 company About StudyMoose Contact Careers Help Center Donate a Paper Legal Terms & Conditions Privacy Policy Complaints We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy We will write a custom sample essay on